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A daily deal system is a marketplace that connects app users with merchants for lucrative deals.
A seller or a merchant adds his products and services at a discounted price on the application, which is then accessed by the users and the two make a deal if it suits the needs of the buyer.
It is an eCommerce platform that offers deals on one or more products for a limited time, usually between 24-36 hours.
The business model has gained prominence over the years, and consumers have become savvy enough to use coupons available on these apps to purchase products. It is a commission-based business model as well.