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Why site-wide metrics are the new AVE in Public Relations: PR webinar with Stella Bayles
00:41:16
BisVue.com
417 Views · 1 year ago

Stella Bayles, director of CoverageBook & host PR Resolution podcast shares why site-wide numbers of websites are not helpful in Public Relations reporting.

Stella explains the metrics, offers an alternative and provides insight into how brand teams measure PR in comparison to other lines of marketing.

This 30-minute webinar will get you thinking about how you report on… View More

Online Readership Explained
00:00:21
BisVue.com
535 Views · 1 year ago

Learn how we gather the online readership metric View More

How to Add Online Coverage
00:00:29
BisVue.com
754 Views · 1 year ago

David explains how to add online coverage to CoverageBook View More

Estimated Coverage Views Explained
00:00:38
BisVue.com
317 Views · 1 year ago

Stella explains what the 'Estimated Coverage views' metric refers to in your CoverageBook. You can see even more details here: https://help.coveragebook.com/....en/articles/63618-ho View More

Moving clips in CoverageBook.com
00:01:27
BisVue.com
731 Views · 1 year ago

How to move multiple clips in Coveragebook.com using the order and sort function View More

Stella Bayles introduces The PR Resolution
00:02:05
BisVue.com
305 Views · 1 year ago

Stella Bayles explains the story of the PR Resolution and the content the new site has. It includes expert books, blog posts, events, and the PR Resolution podcast. View More

Domain Authority Explained
00:00:34
BisVue.com
469 Views · 1 year ago

Find out what the Domain Authority score on your report refers to. You can read more on why we think it's a great metric to use here: https://blog.coveragebook.com/....metrics-can-transfor View More

How to Add Print and Broadcast Coverage
00:01:16
BisVue.com
346 Views · 1 year ago

We talk you though how to upload offline files and videos to your CoverageBook View More

PR Webinar: 'Dirty data will kill your PR results' with Stella Bayles
00:52:42
BisVue.com
678 Views · 1 year ago

CoverageBook director Stella Bayles hosts a webinar on PR data and why it's so important you have clean data in your trackers and measurement.

Webinar originally went out live on Tuesday, May 8th, 2018. This is a recording.

For more info on CoverageBook live webinars check View More

PRCA Digital Report: Stella Bayles' response
00:02:34
BisVue.com
984 Views · 1 year ago

Stella Bayles' response to the PRCA Digital report.

Here's are the resources I recommend:

Read:
https://coveragebook.com/resolution
http://zudepr.co.uk/pr-blog/
wadds.co.uk
View More

No follow links explained for PR from Stella Bayles & Rik Turner
00:03:04
BisVue.com
978 Views · 1 year ago

Ever wondered if you have the 'right link' in press coverage?

Find out here from Stella Bayles & Rik Turner. They explain why it's vital for PR professionals to check.

This video is part of our 'there's no stupid question' series. Send your PR or digital marketing question in here: View More

Monitoring Demos  - Talkwalker
00:00:41
BisVue.com
545 Views · 1 year ago
How to sort coverage and add dividers in coveragebook.com
00:01:30
BisVue.com
575 Views · 1 year ago

This demo video shows how coveragebook.com can automatically order and sort your coverage items and how you can add documents to your report with the divider function View More

How to find the engagement rate for Twitter owned posts
00:01:59
BisVue.com
645 Views · 1 year ago

Steph Bridgeman talks though how to use your data export to work out your engagement rate on Twitter View More

Customising your coveragebook.com report
00:02:18
BisVue.com
549 Views · 1 year ago

How to customise the front page and background in coveragebook.com View More

Exporting engagement data from Facebook
00:01:15
BisVue.com
738 Views · 1 year ago

Steph Bridgeman talks though how to export the data from Facebook needed to calculate the engagement rate View More

How to create a new client
00:00:53
BisVue.com
700 Views · 1 year ago

A short video explaining how to add a new client in coveragebook.com View More

How to add online coverage and videos in coveragebook.com
00:01:49
BisVue.com
262 Views · 1 year ago

A demo video showing how to easily add coverage to coveragebook.com View More

How to add offline coverage to coveragebook.com
00:02:07
BisVue.com
860 Views · 1 year ago

A video showing how to simply upload offline coverage to your coveragebook.com report View More

CoverageBook.com image capture chrome extension
00:00:32
BisVue.com
750 Views · 1 year ago

Learn how to capture PR coverage and crop images to fit in your CoverageBook.com reports.

This is a demo of the tool Chrome Extension. It's ideal for users capturing screen-grabs from member-only or pay-wall content. View More

Stella Bayles on CoverageBook.com PR Measurement metrics
00:02:04
BisVue.com
337 Views · 1 year ago

CoverageBook.com is a tool that automates the PR reporting process. It presents coverage and pulls in measurement metrics. In this video Stella explains estimated site traffic and coverage views and where the numbers come from! View More

PR webinar: 5 ways to improve your media monitoring pick up with Stella Bayles
00:44:42
BisVue.com
398 Views · 1 year ago

Scanning for coverage is not the most glamorous part of your job but missing clips can mean missing KPI targets.

Whether you need to find a new style service or improve your searches or how you record clips - we have the tips for you.

Join this webinar & learn how to;
- How to choose the right tool
- Select the right search terms
- Collect & record mentions in… View More

Question: What is SEO & what do PR people need to know?
00:02:15
BisVue.com
463 Views · 1 year ago

If we have any hope in developing the PR industry and growing our part of the marketing budget we have to learn more about the digital world around us and the only way to do that is by asking questions!

Have you ever had a burning question but felt too embarrassed to ask? How many times have you plucked up the courage to ask the digital team your question and started it with 'This is… View More

Exporting engagement data from LinkedIn
00:00:58
BisVue.com
999 Views · 1 year ago

Steph Bridgeman talks though how to export the data from LinkedIn needed to calculate the engagement rate View More

PR webinar: How to set PR KPIs that will improve results with Stella Bayles
01:07:07
BisVue.com
982 Views · 1 year ago

CoverageBook director Stella Bayles shares how to review PR coverage to set the ultimate KPIs in Public Relations.

Webinar recording covers:
- Metrics to use for PR success
- How to set targets that will improve team skills
- When to increase metric targets and by how much
- How to draw insights from your CoverageBook account

Webinar originally went out live on… View More

How to adjust PR measurement & reset KPIs during a pandemic
01:09:04
BisVue.com
524 Views · 1 year ago

If like many customers at CoverageBook, you’ve had to pivot on your PR plans during COVID-19, you would have also had to look at how you track activity and adapt KPIs (key performance indicators).

Changing performance tracking is a challenging process, so this webinar with ‘the queen of metrics’, Katie Paine and CoverageBook co-founder, Stella Bayles, explains ‘How to adjust… View More

An Overview of How to Add Coverage
00:03:51
BisVue.com
574 Views · 1 year ago

Here David gives an overview of how to add online, social and offline coverage View More

How to find the engagement rate for LinkedIn owned posts
00:01:37
BisVue.com
418 Views · 1 year ago

Steph Bridgeman talks though how to use your data export to work out your engagement rate on LinkedIn View More

Paid media tips for Public Relations pros
00:03:16
BisVue.com
309 Views · 1 year ago

This week, we were asked: Can paid media help a PR campaign and can it help generate PR coverage?
Watch Stella's answer in approx. 3mins.
Do you have a question about PR or digital marketing? There's no such thing as a stupid question, so ask us here: https://goo.gl/MABIS9 View More

Still manually building PR reports? It doesn't have to be this way...
00:02:55
BisVue.com
377 Views · 1 year ago

Appeal: Know a PR team still using powerpoint for coverage reports? Do them a favour and share this. View More

How to use highlights and metrics cards in coveragebook.com
00:02:44
BisVue.com
290 Views · 1 year ago

Grab the attention of your readers with metrics cards and the highlights sections View More

How to find the engagement rate for Facebook owned posts
00:01:16
BisVue.com
853 Views · 1 year ago

Steph Bridgeman talks though how to use your data export to work out your engagement rate on Facebook View More

Stella Bayles: How to get news coverage on Google
00:03:00
BisVue.com
960 Views · 1 year ago

Stella Bayles explains how to get news coverage visible on Google and how it helps brand reputation.

If you want to hear more about building brand reputation on Google, let us know here: goo.gl/jNDVJN View More

Demonstration of PR reporting tool, CoverageBook with Stella Bayles
00:15:59
BisVue.com
963 Views · 1 year ago

A full demo of CoverageBook. Stella Bayles shows:
- How to add online-offline articles and social posts
- What metrics are included in reports
- How to customise design
- How to share reports with stakeholders
- How to extract insights from past campaigns View More

Coveragebook.com demo
00:02:31
BisVue.com
543 Views · 1 year ago

This demo video shows how you can quickly and easily create a customised coverage report using coveragebook.com View More


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